Ashwin Singh

• Recommend and assist with implementing annual marketing plan that achieves agreed sales objectives.
• Develop, coordinate and implement in-house sales promotion activities.
• Research, identify and recommend advertising and promotional opportunities that enhance our brand offering in marketplace.
• Assist plan and coordinate corporate events and manage inventory list, ordering and sourcing of in-house promotional items for sponsorships.
• Monitor and report marketing budget to achieve critical priorities in coordinated and systematic way.
• Manage website delivering content changes and social media platforms.
• Manage and schedule online advertising (Google Ad Words), manage digital campaigns, traffic digital advertising creative through ad server, reporting, optimization and taking ownership of campaign delivery to ensure revenue reconciliation is achieved.
• Monitor, coordinate and provide specialist advice and support to marketing team on social media and marketing campaigns including liaison with external agencies.
• Graphic Design

Achievements:

• Project leader for website refresh project.
• A key member of the digital strategy & social media project.
• Achieved marketing KPIs within budget.
• Co-Chair of Labour Management Consultation Committee.

• Research, market, marketing strategies, customer engagement, marketing trends and liaise with marketing agencies.
• Plan and activate marketing campaigns, press conferences and events.
• Incorporated product changes into marketing messages to drive customer engagement and maximize profits.
• Coordinated with internal business divisions, agency partners and local vendors to guarantee on time, cost-effective delivery of all marketing communications materials.
• Source and purchase promotional items.
• Graphic Design

Achievements:

• Developed Sales Tools which assisted Sales Team to achieve record sales in company's history in 2015.

• Design advertising material including concept design, layout and production of finished art.
• Support digital assets including website banners, social media tiles, and display ads as required.
• Design and roll-out of printed materials including print advertising, customer forms, point-of-sale, brochures, flyers, posters, packaging, apparel, signage and other marketing material.
• Ensure creative briefs are executed as planned by liaising with appropriate stakeholders to obtain all relevant information and approvals.
• Co-ordinate and assist our external production houses to ensure deadlines are met and, online campaign schedules are operating smoothly.

Achievements:

• Successful rebranding of BSP Life (Fiji) Limited from Colonial Life & Health.
• Team member of successful website redesign project.
• Minimized completion time of application forms through redesign.

• Design advertising material including concept design, layout and production of finished art.
• Support digital assets including website banners, social media tiles, and display ads as required.
• Design and roll-out of printed materials including print advertising, customer forms, point-of-sale, brochures, flyers, posters, packaging, apparel, signage and other marketing material.
• Ensure creative briefs are executed as planned by liaising with appropriate stakeholders to obtain all relevant information and approvals

Achievements:

• Hired to relief BSP graphic designer who was on leave then got hired by sister company BSP Life (Fiji) Limited as their full-time graphic designer New Media Design.

• Brand identity, marketing collaterals and advertisements for small businesses.
• Web design projects.
• Google search optimization.
• Provided weekly updates on digital marketing campaigns to clients, discussing strategic initiatives and methods for improvement.
• Analyzed competitor pages to locate backlink and keyword opportunities.
• IT Support services to Fiji's largest audio/visual retail and hire company who was initially web design client

Achievements:

• Provided IT Support to Fiji's largest audio system hire/retailer company who was initially our web design client.
• Created Fiji's first social media website in collaboration with Software Crafter's, local web development company.

• Managed team of three graphic designers, junior graphic designer.
• Liaise with freelance cartoonists for daily deadlines.
• Ensure quality control (zero errors).
• Send artworks to production team on time.
• Work closely with advertising team to meet sales targets with high-quality designs

Achievements:

• Lead designer on conceptual design project for new look of newspaper.
• Successfully managing team four designers.
• Zero errors in daily newspapers.

• Design digital art for mobile content such as static and animated wallpapers, screensavers, games, and ringtones for client Vodafone.
• Design websites for startup companies.
• Web administrator for some of our larger clients

Achievements:

• One of pioneer designers of mobile content and digital/web design in Fiji.
• Designed 100+ websites.
• Web administrator for European Union (Fiji Commission).

• Packaging design Page 4 of 6.
• Design stationery, advertisements, artwork, books and their covers, brochures, logos, magazine covers, signs, stickers and logo designs projects

Achievements:

• On job training of graphic design process and software.
• Learned print process from design, negative processing, colour separations, letterpress, offset to digital printing.

• During this internship, I got to learn about VAX system developed by Digital Equipment Corporation.
• Basic responsibilities were to debug and testing SQL queries for developers, run diagnostics and maintenance on system under supervision and update database using Microsoft Access software.
• Revised, modularized and updated old code bases to modern development standards, reducing operating costs and improving functionality.

• As attaché was responsible for diagnosing computer problems, monitor computer processing systems, install software and perform tests on computer equipment and programs.
• Also, set up computer equipment, create new user accounts, schedule maintenance and teach clients to use programs.
• Removed malware, ransomware and other threats from laptops and desktop systems.